Being a Photographer in Vancouver, we like to jump on any hot opportunities to collaborate with other creative minds. Vancouver BC has gathered so many artists; we are so grateful to be surrounded by so much inspiration. In a colorful city like Vancouver, it is an honor to have the chance to shoot the "Betty" campaign for Xpocity 2014 hosted by the fabulous Socialettes!
Vancouver's Socialettes, founded by Prianka Dhir and Sonal Haria, had gathered several incredible and very experienced stylists to make this day happen. The organizational skills of these girls were phenomenal. They are both extremely creative and a blast to be around! Inspiration seems to follow where ever they go.
Today's objective was not only to capture head shots for various Xpocity marketing pieces, but also bring their mascot named "Betty" to life! "Betty," inspired by the stock image used on Xpocity.ca, was starred by the beloved model, Andrea Paterson. She was a pleasure to work with for she could pull of so many looks. Jealous!
Thanks to JoAnn Fowler, founder and CEO of Sappho Cosmetics, Rebekah Nakashima, Lead make-up artist of Sappho Cosmetics, and Freelance Make-Up Artist Janelle Soutar, we were privileged to witness each brush stroke transforming Andrea into "Betty." Working hand in hand, Paul John Edwards, wig and hair stylist, and Hype Hair Studio "topped" everyone off with beautiful heads of hair! Other wardrobe pieces and accessories were sponsored by a variety of local businesses in Vancouver.
By the end of our hard work, the studio looked like a bomb had exploded. Hair, cosmetic products, wigs, bobby pins and photography equipment/wires were scattered everywhere all over the floor! Great work, everyone and thank you all for such an amazing day!